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Google Business Profile
Google Business Profile Optimization for Landscapers
Your Google Business Profile (GBP) is a powerful tool for attracting local clients and establishing your landscaping business online. Here’s how Shrub Club Marketing helps landscapers optimize their GBP for maximum impact.
Why Google Business Profiles Matter for Landscapers
For landscapers, a strong online presence can make all the difference in attracting new clients. Your Google Business Profile is often the first thing potential customers see when searching for landscaping services in your area. An optimized GBP can:
Boost Visibility: Appear in local map packs and search results.
Attract More Leads: Encourage calls, bookings, and inquiries directly from your profile.
Build Trust: Showcase reviews, photos, and services that highlight your expertise.
Your Problem: Why Marketing Feels Like a Weedy Mess
We get it—running a landscaping business is hard enough without the marketing headaches. Maybe you’re dealing with:
Visibility Issues: Your competitors are hogging all the Google love.
Empty Inboxes: Leads aren’t exactly flooding your email.
Outdated Websites: Your site looks like it was built in 2005 (no judgment).
Ad Frustration: You’ve burned cash on ads that go nowhere.
Social Media Ghost Towns: Posting feels like shouting into the void.
Good news: we’ve got the solutions to dig you out of this mess.
Our GBP Optimization Process
1. Claim and Verify Your Profile:
Ensure your business profile is claimed and verified for full control.
2. Craft a Keyword-Rich Business Description:
Highlight your services (e.g., “landscaping near me,” “hardscaping contractor”) while keeping the tone professional and inviting.
3. Accurate Business Information:
Update and maintain consistent NAP (Name, Address, Phone Number) details.
4. Select Relevant Categories:
Choose primary and secondary categories that align with your services, such as “Landscaper,” “Lawn Care Service,” and “Hardscape Contractor.”
5. Add High-Quality Photos:
Showcase your best work with before-and-after shots, team photos, and branding elements.
Regularly upload new images to keep the profile fresh.
6. Post Regular Updates:
Share updates about seasonal services, promotions, and project highlights using GBP posts.
7. Leverage Reviews:
Encourage satisfied customers to leave reviews.
Respond to all reviews—positive or negative—to show professionalism and care.
Measuring Success
Once your GBP is optimized, we track its performance through metrics like:
Profile Views
Book a free call to tell us about your goals.
Calls and Clicks
We’ll whip up a strategy that’s tailored to your business.
Direction Requests
From SEO to ads, we’ll handle the heavy lifting.
Review Growth
We’ll monitor and tweak for maximum growth.
Pricing: Starting at Just $399/Month
Great marketing doesn’t have to cost an arm and a leg. Our packages start at just $399/month, so you can get pro-level help without blowing your budget.